Innovation Masterclass: User-Centered Design - Production Attic Training / Instructional / Post Production / Animation Video Production Example

UK Space Ecosystem

Innovation Masterclass: User-Centered Design

UK Space Ecosystem

Satellite Applications Catapult

Manufacturing

B2B

Training / Instructional

Post Production / Animation

We created a set of three animated learning films on User-Centred Design as part of the Beyond Earth Innovation Masterclass series for Satellite Applications Catapult. These modules are aimed at helping businesses and developers understand how to design space-enabled technologies with the end user in mind. Each film explores key ideas and methods and breaks them down into clear, bite-sized lessons that show how to apply these approaches in real-world space tech projects.

Working from a set of presentation documents, we collaborated closely with the client to shape the teaching material into accessible scripts supported by voiceover, curated stock footage, and animated graphics. The process involved ongoing conversations to fine-tune learning points and find the best visual material to support each topic. We started with styleframes to agree on the visual direction, and used placeholder voiceovers in early edits to lock down content before moving into final animation and recording.

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£10-15k

Cost estimated at our current rates

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Let's demystify the process of video production. We estimate this example to cost around £10-15k because we logged roughly:

8 days of production management which is high as we scripted and directed a presentation. As a ballpark we estimate 1/2 day management per day of shoot and edit. This could be higher for complex projects or lower if you can help with the creative or coordination. This includes scheduling, edit supervision and producing documentation such as risk assessments.

No shoot as this was post production only. We can work with assets our client provides such as images, logos and photos (lower budget), use assets from libraries of stock images, videos and graphics (medium budget) or design and produce original 2D / 3D animation (higher budget). Often we do a mix of all.

13 days of post production time. Generally the length of post production depends on the volume of footage, number of deliverable versions (eg social cuts) and rounds of revisions budgeted. This was not consecutive days as we leave gaps for client feedback.

Voiceover used to convey clear information. VO is very effective but requires actor fees as well as scripting, recording and editing time. We only suggest professional VO if there's not a more cost effective way to convey information such as interviews, on screen text or a recording provided by your team.

Animation / graphic design formed some of the post production. We can design simple titles or use stock animation as part of the edit process but where possible, as we did here, we suggest budgeting for original animation to elevate and brand any film.